'Fixer Upper' hosts Chip & Joanna partner with Target
Waco’s famous TV couple, Chip and Joanna Gaines, has a new deal with Target.
The husband and wife from the show 'Fixer Upper' will sell products under the Hearth and Hand with Magnolia line.
“It’s a beautiful mix of everyday products for tabletop, home décor, giftables,” Joanna said.
“When people come to Magnolia, we want them to feel inspired for their own homes. What we’re hoping to do is really take that idea nationally. It’s an ongoing partnership. Every season it’s going to be something new,” she and her husband said.
Joanna described their style as “modern farmhouse.” Average prices will be under $30 going up to $130.
The merchandise will be in Target stores on Nov. 5, just in time for holiday shopping.