The Dallas Cowboys are the most valuable sports franchise in the world for the third straight year, according to Forbes.
The magazine values America’s Team at $4.8 billion. It said the Cowboys had the highest annual revenue of any team on Earth - $840 million.
No. 2 on the list is soccer’s Manchester United ($4.12 billion), No. 3 Real Madrid ($4.08 billion), No. 4 Barcelona ($4.06 billion) and No. 5 is the next American franchise – the New York Yankees ($4 billion).
Forbes said AT&T Stadium generates more than $100 million per year in premium seat revenue and $150 million from the team’s corporate sponsors.
There are 106 franchises globally worth $1 billion, up from 87 in 2017.