Whataburger has teamed up with another popular Texas business to create a one-of-a-kind product for its fans.
The iconic fast food chain is now selling YETI tumblers designed to look like Whataburger drink cups. Whataburger said the 30-ounce YETI Ramblers were created due to customer demand.
"When we launched our stainless-steel tumblers last year, we saw fans snapping photos of themselves with their tumblers all over the world," said Whataburger Vice President of Retail Mike Sobel. "We're excited to share these new YETI tumblers so our fans can travel with both their favorite high-quality brands.”
YETI officials said working with Whataburger was an easy decision.
"Remaining true to our roots is important to the team here at YETI," said YETI CEO, Matt Reintjes. "As a Texas-based brand, we are excited to partner with Whataburger, which has such a long-standing legacy and loyal following here in our state."
This is the second product recently announced by Whataburger that partners with a Texas company. The fast food chain is currently selling a James Avery Whataburger charm.
The YETI tumbler is available for sale at shop.whataburger.com.